Action Mary

Hi, we’re Mary. So are you.

Well, we did it. Action Mary is now a part of Kiterocket. But don’t worry about things being different, because they’re not the same.

We’re better.

Yes, we’re still passionate about great client service. You’ve come to expect that of us, and we expect that of ourselves. But now we have more capabilities, more support and new expertise.

So come see us at kiterocket.com. We’re the same, only a little different. Let us show what we can do for you.

Action Mary is more than a communications firm. We are passionate advocates and defenders of the clients we serve, storytellers who write with the eloquent tools of the novelist, and relationship builders with the media and audiences most vital to your business. This is a noisy, rancorous, and angry age. At Action Mary, we cut through the noise, and let the world see you clearly.

The Product Is the Cause

Many companies have great products, great service, and a noble mission. And many take corporate citizenship seriously. But customers are watching, and they want more. They want companies to help solve the problems that plague our world. Companies recognized for the good they do are celebrated. The unheralded ones are left behind.

At Action Mary, we understand that making a positive impact inspires others to believe in you, and to join your cause. We help companies find and give voice to the difference they make in the world—the real, raw and relatable stories behind products, services, employees and customers. We make sure compelling, fact-based narrative underpins client communication to create unbreakable trust with corporate audiences.

You’re in it for good. We’ll let the world know.

what we do

Brand Expression

Your brand defines your identity and your outlook. It’s deeply connected to the care and respect you express for your neighborhood, community and the world. We’ll work with you to get the most out of your brand, both internally and externally, with brand strategy and positioning development, mission/vision/values language, visual brand development, and branding workshops.
CREATIVE/CAMPAIGNS

A breakthrough message isn’t enough. It also needs to inspire action. (If that wasn’t our goal, we’d have to change our name.) We’re your creative partner from ideation to execution in developing social media/influencer campaigns, advertising and promotions, corporate collateral, and event marketing.
Media Relations

A great story can change a life, a brand, the industry and the world. That is, if it’s heard. We help you find, craft and visualize your most compelling stories, tapping into their inherent humanity. We then do our homework to pitch them strategically to prevent a “pass.”
CEO POSITIONING

Today’s business leaders need to lead society. If you’re not working to change the world, you’re not serving your public. We’ll help you rise to the challenge through thought leadership strategies, speech writing and media training.
CSR/PUBLIC AFFAIRS

Our clients fight inequality. Slash their environmental impact. Work relentlessly to enhance well-being. The good they do is straight-on awesome—and straight from the heart. We’ll help craft, support and give voice to social-good initiatives through CSR strategy development, stakeholder analysis, integrated programming and communications.
CRISIS COMMUNICATIONS

Companies face more public scrutiny than ever. Reputations can quickly be damaged by real or perceived misconduct. We help you navigate immediate and potential troubles with in-the-moment crisis counseling, strategic messaging, proactive media engagement and internal and external stakeholder engagement.
DIGITAL & SOCIAL MEDIA

There are many, many tools for online engagement. The key is to use the right tool on the right folks at the right time. Our digital services include social media strategy and creation, influencer marketing, paid advertising, digital advertising, ad placement, cross-platform execution and analytics reporting to ensure your message is targeted, timely and effective.
NEW VENTURE COMMUNICATIONS

Products and services launched today would’ve never been imagined yesterday. Entrepreneurs of all stripes are solving big problems and igniting real change in sustainability, and social justice. If you’re one of these intrepid innovators, we’re here to help define and differentiate your business and gain coverage, credibility and demand for your offering.

WHY WE DO IT

Today’s successful companies put as much effort into creating value for society as they do in innovation and growth. Products and services often have a cause built right in—to decrease ocean pollution, conserve our dwindling resources, and improve the quality of life. As consumer preference for socially responsible brands continues to rise, leading with purpose is a necessary driver to build a company’s image and sales.

At Action Mary, we help you find and give voice to your good—the real, raw and relatable human story of why you’re here and how you help. And we’re in it for good, making sure your narrative is consistent through every communication channel to create an unbreakable bond with your public.

Meet the Marys